"rejuvenating life with beauty and harmony"
TRISAMYA is a brand representing beauty and harmony. TRISAMYA would primarily focus on creating innovative high-end cosmetic products and technologies to be used at beauty and health spas for rejuvenation therapies. The company also plans to setup its own Beauty and Wellness Spa offering solutions and treatments for maintaining healthy and harmonious life. The company would also engage in organizing beauty, fashion and art events, as part of its marketing strategy.
TRISAMYA is a Sanskrit word, which literally means, “where there is equilibrium of the three material energies". TRISAMYA cosmetic technology is based on the Ayurvedic concept of homeostasis. According to Ayurveda the three regulatory energies, referred to as “tridoshas”, should be balanced, both at macro and micro levels, for maintenance of health and beauty. Any imbalance in the energy flow disturbs the homeostasis leading to disease manifestation or unhealthy state. In modern scientific understanding, this concept may relate, at macro level, to the “neuro-endocrine-immune” axis and, at micro level, to electron-transfer or “redox-chain” events at the cellular and molecular level.
Since the beauty is a reflection of equilibrium of the energy elements, both internal and external, TRISAMYA brand would cover 1) physical beauty and wellness, 2) surroundings that we live in, and 3) all forms of artistic events that bring about and promote beauty and harmony in life.
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